SIPTRUNK BLOG

The Top Business Advantages of Selling SIP Trunking Wholesale

There has been a major shift in the way that business telephone service is delivered. Businesses of all sizes and types are rapidly moving away from traditional land-line telephone service to internet based services enabled by SIP trunking. Smart telco agents and dealers realize that this presents a major opportunity for them to position their business to survive and thrive in the age of the cloud.

The biggest advantages of becoming a SIP trunk wholesale provider are:

Predictable, Recurring Monthly Revenue

The Holy Grail of business models is one with a steady and growing book of monthly recurring revenue. This breaks the cycle of waiting for the big deal to close and replaces it with an income stream that grows steadily over time. Building a wholesale SIP trunking business is an excellent way to achieve this goal. Once you enroll a client, you get commissions each month for as long as they use the service. The more add-on services they get, the more you earn. There is very little incremental cost to you for adding a customer, aside from the sales and marketing effort you put in. There are some initial setup tasks, but if you choose the right partner, those should be accomplished in a simple, easy-to-use online portal that handles implementation and administration.

Happy Customers

Many of the wholesale SIP and wholesale VoIP sellers we talk to tell us that there number one source of new leads is customer referrals. Why are their customers so happy? Because SIP trunks are a way for them to reduce communications costs, get more unified communications features, and pick a package that meets their needs exactly. When you help your customers transition to SIP, they’ll thank you for it. You’ve already earned the trust of your current clients, why not strengthen your relationship and enjoy their loyalty by introducing the modern way to consume communication services?

Increased Profitability

Not only is offering SIP trunks wholesale a great way to increase your revenue, it is extremely profitable as well. There’s little upfront cost and if you pick the right partner, they’ll even handle the pesky administrative tasks like taxes and billing. In addition to the basic SIP voice service, you can increase the profitability of each customer by adding on products like:

• Direct Inward Dial (DID) numbers
• Inbound toll-free services
• e911
• Fax over IP
• Fax to eMail
• International Long Distance

Hassle Free Installations and Simple Administration

Getting a traditional telephone system up and running is an expensive, time-consuming, and painful chore. SIP trunking is just the opposite. You don’t need physical phone lines, the internet connection that the customer already has is likely sufficient. SIP channels (somewhat equivalent to telephone lines) can be provisioned immediately and easily configured. If the customer needs more channels or more minutes, no problem. They can increase their needs on-demand.

So, why are more IT consultants and telco agents and dealers turning to wholesale SIP trunking? The short answer is that it is an easy and profitable way to increase revenue while delighting your clients. What’s not to love about that?